Burberry - a cherished British brand

    Iconic British brand Burberry has revealed that it is set to stage an Avatar-style 3D catwalk show for the first time in fashion history. Burberry online shop The brand’s autumn/winter 2010 show will be simultaneously streamed directly to fashion hotspots Paris, New York, Tokyo, Dubai and LA. But before you start stressing out about why London is missed off the list, fear not, we Brits get the real deal as the catwalk show will take place at the Chelsea College of Art during the capital’s fashion week on February 23rd. Burberry handbags sale Christopher Bailey, Burberry’s chief creative officer, explains: "3D technology will bring our global audience into the London show space allowing them to see the colours and fabrics, to hear the music and to be a part of that moment when it all finally comes together." Bravo, Burberry - it’s certainly refreshing to see a cherished British brand embrace modern technology to enhance the viewing pleasure of fashionistas far and wide.